English has a rich vocabulary for rhyme, but names are unstable: in what follows, therefore, alternative names are sometimes provided in parenthesis. Fortunately, however, there is more variation in labelling than understanding, for the basic definition of rhyme as involving two elements (the last stressed vowel + all following letters) creates an obvious structure of […]
Rhyme is heard everywhere—because it works. In advertising jingles, football chants, birthday-card greetings, tabloid headlines, political slogans, and catchphrases, rhyme makes the sentiments more powerful and more memorable. If you can’t beat them, join them; Arrive Alive—Don’t Drink and Drive; Dennis the Menace; No More War; hang ‘em and flog ‘em: in all, words are […]
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